MYSPACE IS A SOCIAL NETWORKING WEBSITE THAT WAS FOUNDED BY TOM ANDERSON AND CHRIS DEWOLFE IN 2003. MYSPACE WAS THEN ACQUIRED BY NEWS CORPORATION IN JULY 2005 FOR $580 MILLION.
FROM 2005 TO 2009, MYSPACE WAS THE LARGEST SOCIAL NETWORKING SITE IN THE WORLD, AND IN JUNE 2006 SURPASSED GOOGLE AS THE MOST VISITED WEBSITE IN THE UNITED STATES.
IN APRIL 2008, MYSPACE WAS OVERTAKEN BY FACEBOOK IN THE NUMBER OF UNIQUE WORLDWIDE VISITORS, AND WAS SURPASSED IN THE NUMBER OF UNIQUE U.S. VISITORS IN MAY 2009. THE NUMBER OF MYSPACE USERS HAS DECLINED STEADILY IN SPITE OF SEVERAL REDESIGNS.
A MYSPACE PAGE IS DEFINED BY ITS THEME AND CONTENT, USERS OF MYSPACE OFTEN WENT TO THIRD PARTY WEBSITES TO ACQUIRE THEIR DESIRED THEME FOR THEIR PROFILE TO ACCURATELY REFLECT THOSE USERS PERSONALITY.
THIS ZINE IS A CELEBRATION OF THOSE WEBSITES, PARTICULARLY PIMP-MY-PROFILE.COM AND SERVES AS A LOOKING-GLASS TO A TIME OF EARLY SOCIAL NETWORKING AND THE ART OF CUSTOMISING A PROFILE THAT HAS BECOME LOST IN TIME.